On a Delta flight to San Diego, which is a long 21 hour trip trip to the Social Media Marketing World 2019 for the fifth year.
For me, the SMMW conference enables me to learn and understand where the world of social media is going. There are so many changes to watch and new ways to learn. Social media makes it possible to reach any human being (that uses a social network) directly. Never before on earth have there been channels and tools that enable direct connection between any two people around the world.
Let’s look backward for a minute, to 1986. This was the year I joined the world of marketing. Originally, I planned to study engineering, but the stars pointed me in a different direction.
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The Eight Golden Rules of Entrepreneurial Marketing* Part 2
This is the second part of the The Eight Golden Rules of Entrepreneurial
Part 2 - The Next Four Golden Rules
In the previous part, we defined the four most basic rules at the heart of customer focused market strategy. Any marketing success we have builds upon those basic rules.
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24 Exceptional Women-Hosted Podcasts for Entrepreneurs in 2017
These 24 women-hosted podcasts were compiled through collaboration with Sarah Peck, Ally Denton, Elisa Douchette, Terra Milo, and Matt Hunckler. The list below will deliver insight, inspiration, and a diverse perspective that will give you an edge in growing your business.
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Israeli Start-up Marketing Weekly Review 193
Every week Gaia-VSM collects the most relevant, interesting and practical information on marketing for entrepreneurs, to promote the knowledge of the hottest trends, to analyze relevant studies and more.
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25 Fantastic Examples of Brands Using Instagram
With more than 400 million active monthly users, Instagram has grown into a social network that businesses need to pay attention to. It’s more than just a photo-sharing site -- it’s a way to engage fans and show off the best side of your business. Just look at this list of 25 companies that have mastered their brand focus on Instagram.
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3 Marketing Moves That Made ‘Deadpool’ a $132 Million Smash
3 Marketing Moves That Made 'Deadpool' a $132 Million Smash How a film about a niche Marvel character blew up at the box office. By Ilan Mochari <Article Source> The movie "Deadpool" grossed $132 million at the domestic box office last weekend, setting a record for R-rated openings, and dousing its $58-million budget in black…
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What Super Bowl Ads Can Teach Entrepreneurs About Marketing
What Super Bowl Ads Can Teach Entrepreneurs About Marketing By David Hagenbuch, February 2016 <Article Source> A few months after last season’s Super Bowl, I was listening to two anchors banter on my favorite business news network. The topic turned to best Super Bowl ads, which led both to agree that they loved “the one with the…
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Star Wars: 10 Lessons for Small Business Owners
Star Wars: 10 Lessons for Small Business Owners Have a great idea, secure capital to pursue, devote enough resources to marketing, and expand internationally. By Rohit Arora, December 2015 As expected, the new Star Wars film, Star Wars: Episode VII--The Force Awakens proved to be big business at the box office. While…
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How to Get Your Startup Setup on Social Media the Right Way
How to Get Your Startup Setup on Social Media the Right Way By Shane Barker, April 2015 Are you using social media to promote your startup? Would you like some tips on how to get your startup setup on social media the right way? (more…) Contact Us
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The one thing all entrepreneurial people have in common
The one thing all entrepreneurial people have in common Faisal Hoque, July 2015 If we walked into a room full of entrepreneurially minded people and asked how many had suffered in their careers, I bet almost all would raise their hands. It’s a common phenomenon for those who are…
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From A to Z: 200 Essential Resources for Entrepreneurs Building a Business
From A to Z: 200 Essential Resources for Entrepreneurs Building a Business By John Rampton, June 2015 Being an entrepreneur can be difficult. Being an entrepreneur attempting to launch a startup is even more challenging. The good news? You don’t have to go it alone. There are a…
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7 Harsh Truths That Will Make You a Better Entrepreneur
7 Harsh Truths That Will Make You a Better Entrepreneur The sooner you recognize and understand these harsh truths, the sooner you can become a better entrepreneur. By Sujan Patel, May 2015 I'm not sure who originally shared the quote below, but it's one of the best summaries of…
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36 Tried-and-True Ways to Promote Your Blog Posts
36 Tried-and-True Ways to Promote Your Blog Posts [Infographic] Written by Lindsay Kolowich There are lots of things you need to do to have a successful blog. Not only do your posts need to be well-written, helpful, and relevant to your target audience, but you've also got to make sure you're…
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Twitter for Business: What Smart Marketers Are Doing With Twitter
Twitter for Business: What Smart Marketers Are Doing With Twitter By Michael Stelzner Do you use Twitter to promote your business? Want to discover how to connect with your audience and engage on Twitter? To learn how to use Twitter for business, I interview Laura Fitton. More…
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77 Business Improvements in 77 Days
77 Business Improvements in 77 Days Continuous business improvements is the basis for your competitive advantage. The most successful businesses are businesses that are always different today from yesterday, and tomorrow bring something new so in that way making today always to be better from yesterday. (more…) Contact Us
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