This post is about one of the best-kept secrets in business success;
The technique to find more paying customers and achieve business success is not by convincing as many people as you can to buy your product or service;
it’s about finding those people who need your product or service most and will be the first to buy your product or service and through them, finding the shortest road to success.
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How will Market Analysis help you in your fundraising?
Raising a fund for your startup is challenging.
Often it can seem like an impossible mission.
Yet, in my experience with hundreds of startup companies, your chances to get an investment to your startup will be based mainly on two factors:
You are the type of founder the investors trusts to succeed.
You manage to convince the investors there is true potential and need for your product in the market.
These are the two things you should focus on in your presentation.
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2017 will be a strong year for venture capital
What does my crystal ball say about the outlook for venture capital in 2017? The building blocks of a better year are in place. Many venture capital firms are flush with cash, startup valuations have become more reasonable, technology industry M&A is robust and the technology IPO market is improving. Moreover, the obsession of funding unicorns at almost any price — and at the expense of smaller startups — has materially waned. All good news.
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24 Exceptional Women-Hosted Podcasts for Entrepreneurs in 2017
These 24 women-hosted podcasts were compiled through collaboration with Sarah Peck, Ally Denton, Elisa Douchette, Terra Milo, and Matt Hunckler. The list below will deliver insight, inspiration, and a diverse perspective that will give you an edge in growing your business.
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Israeli Start-up Marketing Weekly Review 198
Israeli Start-up Marketing Weekly Review 08.12.2016 - 14.12.2016 Every week Gaia-VSM collects the most relevant, interesting and practical information on marketing for entrepreneurs, to promote the knowledge of the hottest trends, to analyze relevant studies and more. The topics include building a winning marketing strategy, news from the entrepreneurial world, how to find the right target…
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Could an early market research save 178 Startups’ failures?
In a recent “post-mortem” study, “CB Insights” interviewed entrepreneur from 178 failed startups. The study focuses on the Top 20 reasons founders give for their startup failure.
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Israeli Fintech Feelter Raises $2M To Sell ‘Retail Truth’ Scaling Up
Feelter, a startup out of Israel that organizes social media and “curates product insights” for consumers online and led by an atypical tech entrepreneur who studied in the Far East, has closed a $2 million (m) funding round on a mission to become a major player and boldly “sell the truth”.
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Why Snapchat Is the New LinkedIn for Tech Startups
Why Snapchat Is the New LinkedIn for Tech Startups While Snapchat is by design a communication mobile app platform, it has also evolved into a social content platform. By Alex Moazed, May 2016 <Article Source> Snapchat's core interaction is simple; users take a picture or video and send that content to select individuals or broadcast that content…
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Is Your One-Pager Scaring Away Investors?
Is Your One-Pager Scaring Away Investors? By Nilli Donner, June 2016, <Article Source> An investor one pager is that very short document that sums up your startup. Its main purpose is to grab the investor's attention, help you stand out and get you that meeting. The problem is that an investor spends around five minutes…
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5 New Facebook Live Video Features for Marketers
5 New Facebook Live Video Features for Marketers By Kristi Hines, April 2016, <Article Source> Are you interested in live video? Want to learn more about Facebook Live? Facebook Live has expanded its features, providing you with new Facebook marketing opportunities. (more…) Contact Us
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How One Travel CEO Turned a $300 Risk Into a $154 Million Business
How One Travel CEO Turned a $300 Risk Into a $154 Million Business Despite a dwindling travel service economy, Christy Prescott's lifelong spirit of tenacity and determination allowed her to build a thriving business. By Diane Gottsman, April 2016 <Article Source> Growing up in a small town of 5,000 people, the idea of travel was a glamorous pipe dream to Christy Prescott, CEO…
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100 Podcasts That Will Make You Smarter, Better, and Wiser
100 Podcasts That Will Make You Smarter, Better, and Wiser Listen to these 100 podcasts and you will become wiser, smarter, and better at business and life. By Lolly Daskal <Article Source> Podcasting is a great way to learn and be inspired. It's a new use of technology that hearkens back to the original social medium, storytelling. If you…
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Why These Billion-Dollar Startups Will Be the Biggest Newsmakers in 2016
Why These Billion-Dollar Startups Will Be the Biggest Newsmakers in 2016 There are more unicorns now than at any other period, and 2016 could be the breaking point for many. Here are five companies poised to make the New Year one for the record books. By Jeremy Quittner, January 2016…
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2015: the year VCs invested like drunken sailors, even as hope for exits faded
2015: the year VCs invested like drunken sailors, even as hope for exits faded By Chris O'brien, December 2015 It may be that 2015 will be remembered as the year tech IPOs slipped into a coma. Or maybe it will be known as the year your company’s chances of getting…
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Lessons Every Startup Can Learn From The Hotel Industry
Lessons Every Startup Can Learn From The Hotel Industry With technology, products are being built faster and cheaper, but to succeed, those same products need to be delivered with a 5-star hotel customer service focus. By Kelly Hoey, November 2015 "Are there any barriers to entry in your market?"…
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