Tag Archives: LinkedIn

Brian Hart had only inbound customers from the first day of his entrepreneurial business

Brian Hart is my podcast guest this week. I hadn’t known he was going to say that he’d never needed to look for customers when I invited him to be a guest on my show. I invited him because I’d read several of his articles on Inc. Magazine, learned about him through Twitter and LinkedIn, and thought he could bring value to my podcast listeners - most of whom are entrepreneurs.
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The Eight Golden Rules of Entrepreneurial Marketing* Part 2

This is the second part of the The Eight Golden Rules of Entrepreneurial Part 2 - The Next Four Golden Rules In the previous part, we defined the four most basic rules at the heart of customer focused market strategy. Any marketing success we have builds upon those basic rules.
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Are you using the best business model for your entrepreneurial business?

There are more options to make money today than ever We are celebrating the one year anniversary for my REACH OR MISS Podcast. If you had asked me two years ago if I would ever have a podcast, I would have thought you were mixing me with someone else. I never planned to leave my corporate marketing executive roles. But one day, I had an odd idea of inventing a new model of marketing for entrepreneurs and startups and went to establish my business. On my podcast (the one I never planned on starting), I interview successful entrepreneurs; most of who got up one morning and wrote a blog, or created a podcast, or launched a new direct PR model for entrepreneurs, and grew a company of 18 employees around it within a few years.
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Guide: The three free, practical steps to researching and finding your market

What if I conduct consumers’ research in the 19th century in Thomas Edison’s times, and ask whether they are going to use the electric light bulb, what would their answer be? Market research is one of the trickiest things for entrepreneurs. Trying to understand market behavior for a product, which doesn’t exist yet, based on a need that, many times, the customers are not totally aware of is a tough mission. Yet, entrepreneurs are required to provide market insights as well as customers’ analysis in the situation of fund raising and financial planning, as well as in order to gain customers and to build brand perception – the two core elements of a company’s value.
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2017 will be a strong year for venture capital

What does my crystal ball say about the outlook for venture capital in 2017? The building blocks of a better year are in place. Many venture capital firms are flush with cash, startup valuations have become more reasonable, technology industry M&A is robust and the technology IPO market is improving. Moreover, the obsession of funding unicorns at almost any price — and at the expense of smaller startups — has materially waned. All good news.
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5 Things Small Businesses Should Outsource

5 Things Small Businesses Should Outsource By Sujan Patel, July 2016 <Article Source> Workflow and process automation platforms can be found for businesses of all sizes -- from Sharepoint and Salesforce, at the enterprise level, to Zapier and TallyFy for small-to-medium-size businesses. But process automation takes only so much of the load off for any business.…
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Why Snapchat Is the New LinkedIn for Tech Startups

Why Snapchat Is the New LinkedIn for Tech Startups While Snapchat is by design a communication mobile app platform, it has also evolved into a social content platform. By Alex Moazed, May 2016 <Article Source> Snapchat's core interaction is simple; users take a picture or video and send that content to select individuals or broadcast that content…
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כנס הסושיאל הגדול בעולם הציג את הטרנדים המובילים בתחום כרגע

כנס הסושיאל הגדול בעולם הציג את הטרנדים המובילים בתחום כרגע חיות יוגב | מנכ"לית Gaia VSM | מאי 2016 <מקור הכתבה> אחת לשנה מתקיים בסן דייגו כנס הסושיאל מדיה הגדול בעולם, שמושך אליו את כל המוחות הגדולים בתעשיה. הנה כמה תובנות שעלו שם וכדאי לכם מאוד להכיר (more…)
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Israeli Start-up Marketing Weekly Review 170

Israeli Start-up Marketing Weekly Review סקירה שבועית בנושא של שיווק סטארט-אפ   24.03.2016 – 30.03.2016   בכל שבוע Gaia-VSM אוספת עבורך את המידע המעשי והמעניין ביותר ליזמים, על מנת לקדם את הידע על הטרנדים החמים, לנתח מחקרים רלוונטיים ועוד. הנושאים כוללים בניית אסטרטגיה שיווקית מנצחת, חדשות מעולם היזמות, מציאת קהל היעד הנכון, חדירה לשווקים בינלאומיים,…
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7 Ways to Attract Millions of People to Your Brand

7 Ways to Attract Millions of People to Your Brand By Daniel Ally, February 2016 <Article Source> Would you like to build a brand that reaches millions of people? Whether your brand is about you, your company, or both, you can draw the attention of millions of people. Depending on how you've positioned your brand, you can have a deep…
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5 Ways to Succeed with Digital Marketing in 2016

      5 Ways to Succeed with Digital Marketing in 2016   These tips will help you stay ahead of the digital marketing game in 2016   By Springboard Enterprises As we start off 2016 and lament how quickly time seems to be moving, it's clear that this acceleration is no longer just a figment…
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How to Market On Twitter Like a King

      How to Market On Twitter Like a King   By Mike, December 2014   1. Use Twitter Lists Twitter lists are very powerful. As your following grows, using the list feature is crucial. Twitter lists are a way for you to group Twitter users together. You may choose to create your lists or…
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10 ways startups can get the most out of LinkedIn

        10 ways startups can get the most out of LinkedIn   By Ramesh Sharma, Tech City News, November 2015     LinkedIn is one of the most powerful, yet often overlooked platforms for marketing, and can actually be more successful than other social channels because of the professional environment. LinkedIn users are…
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3 Stats to Help Your 2016 Social Media Marketing Strategy

          3 Stats to Help Your 2016 Social Media Marketing Strategy   By Deanna Zaucha, November 2015   As 2016 approaches, it’s a good time to reflect on the state of social media marketing in 2015, and decide which social media platforms you hope to grow in the next year.   Social Media Examiner put…
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