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Andreessen Horowitz a16z Fuels AI and Biotech Innovations with Strategic Investments Tech leaders respond to the rapid rise of DeepSeek All these indicate the commitment a16z has in shaping the future of technology and healthcare through strategic investments. Both platforms use Stability AI’s models to bring creators’ visions to life and Story’s blockchain technology to… Continue reading a16z generative ai 1

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a16z generative ai

Hippocratic AI raises $141M to staff hospitals with clinical AI agents Story Partners with Stability AI to Empower Open-Source Innovation for Creators and Developers Meanwhile, Kristina Dulaney, RN, PMH-C, the founder of Cherished Mom, an organization dedicated to solving maternal mental health challenges, helped to create an AI agent that’s focused on helping new mothers… Continue reading a16z generative ai

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I preach nonstop about following Entrepreneurial Marketing Rules. However, it’s the creativity that we win for

Three success stories you’d love about winning entrepre-neurial success with creative marketing

Antoine Martel is a real estate investment expert from San Mateo, California. At the age of 23, he is an incredibly successful real estate investor with a business that buys and sells over 100 homes a year.

Antoine became so successful at such a young age because of his creativity. Antoine’s creativity is not about “Let’s do the most brilliant shining campaign that will be irresistible and will bring us a lot of new clients.” No. It’s exactly the opposite approach that led Antoine to win over and over.

The good news – It’s going to be much easier for most entrepreneurs to reach their customers, The Bad news – You need to be human

In a world when we constantly crave more time, sacrificing close to 50 hours of my so limited time looks a bit like, well, a very poor time management choice.
And I’m not even in the business of social media!

And yet, here I am, for the fifth year in a row.
I wrote some 2000 words about this ‘Social Media Marketing World’ conference in my latest blog post, and hadn’t planned a follow up.
However, while trying to digest the last three days, I realized that this conference has had a direct effect on more than 25% of my financial and business success the last two years and will probably have a much wider effect in the year to come.

How to find your biggest market opportunity?

This post is about one of the best-kept secrets in business success;

The technique to find more paying customers and achieve business success is not by convincing as many people as you can to buy your product or service;

it’s about finding those people who need your product or service most and will be the first to buy your product or service and through them, finding the shortest road to success.

Is there any chance for entrepreneurs to succeed with a physical electronic product?

During my first 22 years of marketing and sales, I worked only with physical products, like food, suits, batteries, and mobile phones. Mainly, but not only, consumer products.

And then in 2008, I began working with startups and entrepreneurs, and shifted my focus to mainly software, systems, online platforms, and etc. There were very few consumer electronics products in the startup nation at that point.

How come successful entrepreneurs fail?

Because you can’t trust luck. But you can trust customers’ behavior, when tracked correctly.
I was lucky to interview Marc Hemeon on my podcast. After scheduling the interview, Marc sent me a message making sure I know he quit Tech and is no longer part of the entrepreneurial world.

Marc’s fantastic story is relevant for many entrepreneurs. “Today, I’m a ‘recovering entrepreneur’.” Marc told me. Last year, I closed a startup that I had founded in California; I sold my house and took a break from 20 years of tech. Right now I’m painting and doing art in the North Shore of Oahu.”

Marc didn’t tell me right away that just before this last startup, he co-founded two very successful startups; Fflick, which was acquired by Google and YouTube a month after the launch while they surprisingly experienced a hype they couldn’t even dream of. The second was a startup he launched with his friend, it was an app for luxury watches and within less than two years they merged with the global leading company in the world of luxury watches.

Guide: The three free, practical steps to researching and finding your market

What if I conduct consumers’ research in the 19th century in Thomas Edison’s times, and ask whether they are going to use the electric light bulb, what would their answer be?

Market research is one of the trickiest things for entrepreneurs. Trying to understand market behavior for a product, which doesn’t exist yet, based on a need that, many times, the customers are not totally aware of is a tough mission.

Yet, entrepreneurs are required to provide market insights as well as customers’ analysis in the situation of fund raising and financial planning, as well as in order to gain customers and to build brand perception – the two core elements of a company’s value.