How to Build a Startup Marketing Plan – My Way By Avi Hein When running any business, whether a startup or an enterprise business, don’t just start with random marketing activities. You won’t know where you are going. Instead, you need to build an integrated marketing plan. After building a marketing and messaging strategy, you want… Continue reading How to Build a Marketing Plan
Tag: Positioning
Startup marketing confession
Startup marketing confession On one hand Israeli start-ups are alike – they are all facing similar phases. However, during our meetings with hundreds of start-ups, it seems every entrepreneur is facing tons of challenges by himself. This article is an opportunity to get into the mind and pain of one start-up founder each month. Almost twice… Continue reading Startup marketing confession