[mp_row bg_video_youtube_repeat=”true” bg_video_youtube_mute=”true” bg_video_repeat=”true” bg_video_mute=”true”]
[mp_span col=”4″]
[mp_text]
The Definition
Research-based customer focus will identify where the greatest opportunities are for your startup at the relevant stage, and will structure the fundamental definitions that will lead you to a breakthrough in the international market.
Market Strategy: “A process that can allow an organization to concentrate its resources on the optimal opportunities with the goals of increasing sales and achieving a sustainable competitive advantage.” (Wikipedia)
As part of the market and marketing strategy, we seek the answers to several fundamental questions:
- Who are the primary and secondary customers who are prepared to adopt, use and/or pay for your product ?
- How should the product be defined so that the relevant customers will immediately realize its advantage ?
- What is the market category you will lead, and how ?
- What is the value (pain or passion) that will best motivate potential customers to buy your product ?
[/mp_text]
[/mp_span]
[mp_span col=”4″]
[mp_text]
The Three Layers Of Marketing
“Marketing is a battle of perception, not products…”
Marketing comprises of three essential layers:
The more the market strategy will be research-based, more professional and accurate, the more focused and efficient the marketing activity will be and will drive more sales faster.
[/mp_text]
[/mp_span]
[mp_span col=”4″]
[mp_text]
The Process
Gaia has built and designed a unique model that allows it’s customers to undergo a structured, quick, and professional process of formulating their most effective market strategy
[/mp_text]
[/mp_span]
[/mp_row]
[mp_row bg_video_youtube_repeat=”true” bg_video_youtube_mute=”true” bg_video_repeat=”true” bg_video_mute=”true”]
[mp_span col=”12″]
[mp_text]
For a professional evaluation of your startup market strategy, contact us today. We’d be glad to meet and provide more information on Gaia’s Market Strategy Process.
Sincerely,
Gaia’s Team.
[/mp_text]
[/mp_span]
[/mp_row]
[mp_row]
[mp_span col=”12″]
[hr]
For Other Services
[/mp_span]
[/mp_row]
[mp_row]
[mp_span col=”4″]
[mp_text]
Startup Branding
[/mp_text]
[/mp_span]
[mp_span col=”4″]
[mp_text]
Startup Marketing
[/mp_text]
[/mp_span]
[mp_span col=”4″]
[mp_text]
Startup Marketing Finance
[/mp_text]
[/mp_span]
[/mp_row]