My Top 10 List Of Marketing Lists For 2017

My Top 10 List Of Marketing Lists For 2017

By Jabez LeBret, January 2017 <Article Source>

Every December a deluge of marketing lists crush inboxes and dominate blogs. To help marketing departments navigate 2017 here is a compiled list of marketing lists. A few highlights from the lists:

  • Video will continue to rise in importance specifically live-video
  • Big data will become easier to manage
  • User-Generated-Content will dominate social campaigns
  • Things are getting more complicated on every channel
  • Journalist will continue to write lists

#1 Take a note from colleagues on what will command the most attention, budget investment, and be the biggest breakthrough opportunities in 2017.

"Here's What Will Command CMOs' Attention In 2017" by Jenny Rooney

#2 Looking back at the data from 2016 provides insights into what will be important for marketers in 2017.  Freely compiled a lengthy list of data points from the last year including citations for each data point.

"The Ultimate List of Marketing Statistics for 2016" by Amber Moore

#3 Content will continue to drive marketing campaigns in 2017. This list contains a mix of tools, networks, and marketing strategies for any size company.

"The Biggest Content Marketing Trends in 2017" by Joe Pulizzi 

#4 The landscape for social media has not changed a whole lot in the last year, but it still dominates consumer's attention. This list addresses some of the changes from 2016 and includes insights into current trends heading into 2017.

"20 Top Social Media Marketing Trends for 2017" by Disha Dinesh

#5 When communicating internally about trends it is useful to have strong data points backing up your insights. This is a thorough list of trends and useful data points.

"Digital Marketing Trends for 2017" by Dave Chaffey

#6 There are a lot of marketing conferences every year. This list is a chronological collection of marketing conferences include several international educational opportunities.

"The Complete Digital Marketing Events and Conferences list 2017" by Bas van den Beld

#7 From Slack to Buffer there are several tools that can help your department achieve marketing success. This list contains both operational and implementation tools.

"Ten Apps That Will Improve Your Marketing Team's Productivity In 2017" by AJ Agrawal

#8 Awards are great for attracting new talent, getting headlines, and showing the success of marketing campaigns. Here is a list from last year with various marketing awards worth applying for. These are all annual awards and some of the dates for 2017 are still to be determined.

"13 Can’t-Miss Marketing Awards (Complete with Application Deadlines)" by Dan Shewan

#9 Engagement on social media drives a marketing campaign and utilizing good hashtags is crucial. The most used hashtags of 2017 have yet to be seen, but ShortStack Labs made an educated guess with a list of the most popular hashtag trends from 2015 and 2016.

"158 Most Popular Hashtags for Instagram, Marketing and More 2017" by ShortStack Lab

#10 Who is rising in ranks and worth following within the marketing industry?

"Forbes latest 30 under 30 list of marketers" by Forbes

Is there a list you enjoyed that did not make this list? Add a comment or share on social media.

 

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