Tag Archives: Facebook

How important are the name and logo for your entrepreneurial business, really?

I love the story of how Google chose their name. It shows an interesting process of naming a new startup or entrepreneurship. How to choose the best name and logo for my business is one of the most asked questions among entrepreneurs and new business owners. It makes sense. First, because this is what we do, right? When a new baby is born, the first thing we do is give them a name. The name differentiates us from every other person in the world -together with many other parameters- still; everything starts with the name.
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The truth about the chances of an entrepreneur to succeed

This episode is the last and final part of my 1st year anniversary special events. The issue of entrepreneurial and startups success rate seems to be a major issue. There isn’t a question about the high chances of failure. Did you ever ask yourself why? 20 years ago, establishing a startup involved trying new and unfamiliar technologies, which had quite a high chance of failing. But today, most of the startups are about new habits or better ways to organize traditional processes. Most of the technology is mature, and it seems like there shouldn’t be such a high percentage of failing startups and entrepreneurial businesses.
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Are you using the best business model for your entrepreneurial business?

There are more options to make money today than ever We are celebrating the one year anniversary for my REACH OR MISS Podcast. If you had asked me two years ago if I would ever have a podcast, I would have thought you were mixing me with someone else. I never planned to leave my corporate marketing executive roles. But one day, I had an odd idea of inventing a new model of marketing for entrepreneurs and startups and went to establish my business. On my podcast (the one I never planned on starting), I interview successful entrepreneurs; most of who got up one morning and wrote a blog, or created a podcast, or launched a new direct PR model for entrepreneurs, and grew a company of 18 employees around it within a few years.
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Guide: The three free, practical steps to researching and finding your market

What if I conduct consumers’ research in the 19th century in Thomas Edison’s times, and ask whether they are going to use the electric light bulb, what would their answer be? Market research is one of the trickiest things for entrepreneurs. Trying to understand market behavior for a product, which doesn’t exist yet, based on a need that, many times, the customers are not totally aware of is a tough mission. Yet, entrepreneurs are required to provide market insights as well as customers’ analysis in the situation of fund raising and financial planning, as well as in order to gain customers and to build brand perception – the two core elements of a company’s value.
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Three Super Simple Hacks to Upgrade Your Startup Marketing

Marketing is not an easy job, especially for entrepreneurs and startups. There is always something, do you agree? The budget is never adequate, too much work meets not enough work force, and of course, the challenge in explaining an innovative product in our everyday simple words. There are many articles about how video marketing, live video, and content can contribute to your website traffic and conversion rate. However, if they are just passing by your prospects, none of them will be relevant.
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How can Entrepreneurs build a strong startup brand

to maximize the company’s value from the first day? Any business’ mission is to maximize the company’s value. For entrepreneurs building their business, it’s a must. Mark Zuckerberg issued Facebook for 100 billion dollars while the company’s net income and revenues were $1 billion on $3.71 billion in 2011. That’s called Branding.
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The 10 Top Celebrity Startup Investors

The 10 Top Celebrity Startup Investors Ashton Kutcher, MC Hammer, and Madonna prove that celebrities have more to offer businesses than just endorsements. Some provide valuable startup capital and sage advice. By Laura Montini, February 2017 <Article Source> Big Moves Given that America's entertainment and tech capitals are located in the same state, it's no wonder that…
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These Are The Startups You Should Watch In 2017

2017 is about to see a lot more IPO activity thanks to a quiet 2016 and an improving appetite thanks to political and economic pressures lessoning. Snap will most likely be the highlight but as the big boys go bigger, the small guys are still slogging away trying to change the world.
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7 Startup Strategies For The Next Dot Com Billionaire

Many aspiring entrepreneurs are looking to the Internet as an opportunity to get rich quick, instead of a place where you can start a business you love, for very little capital and minimal technical expertise. The reality is that if you build a business you love, you may in fact make big money, but if you start a business to get rich, you will probably fail.
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