Tag Archives: Brand

5 Platforms for Start Up Lead Generation

5 Platforms for Start Up Lead Generation One of the most important goals of a business is simple: to generate sales. In order for a company to make revenue and sales, one of the roles of marketing teams is to bring the sales team quality-leads. Start-ups need to act fast and need leads quickly. Here…
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6 Signs That Your Startup May Not Have A Digital Marketing Strategy

6 Signs That Your Startup May Not Have A Digital Marketing Strategy July 22, 2013 - Posted by Rilee Chastain at marketingzen.com Is your company “doing without thinking,” or do you actually have a strategy? Many different businesses have their own internal strategies and initiatives set in place in order to support their company goals year to…
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Creating A Successful Marketing Strategy

Creating A Successful Marketing Strategy Andrew Klausner, Contributor (posted on Forbes)   While referrals are great, and will always be part of growing a business, many who have relied on referrals exclusively in the past have more recently needed to supplement these referrals with a more active marketing approach. And the world has changed –…
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How to Build a Marketing Plan

How to Build a Startup Marketing Plan - My Way By Avi Hein When running any business, whether a startup or an enterprise business, don’t just start with random marketing activities. You won’t know where you are going. Instead, you need to build an integrated marketing plan. After building a marketing and messaging strategy, you want…
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Israeli Start-up Marketing Weekly Review 28

Israeli Start-up Marketing Weekly Review - "3 Super-Cheap Startup Marketing Tactics" 17.05.2013 - 23.05.2013               Gaia-VSM collects for you some of the most practical and thoughtful posts for entrepreneur and marketing professional in the Israeli arena in order to promote knowledge about new trends, analyze relevant case studies etc.…
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Israeli Start-up Marketing Weekly Review 19

Israeli Start-up Marketing Weekly Review - "Why Startups Should Take a Big-Brand Approach to Marketing" 15.03.13 - 21.03.13           Gaia-VSM collects for you some of the most practical and thoughtful posts for entrepreneur and marketing professional in the Israeli arena in order to promote knowledge about new trends, analyze relevant case…
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Israeli Start-up Marketing Weekly Review 10

Israeli Start-up Marketing Weekly Review - "How to balance between traditional, social and online?" 28.12.2012 - 03.01.2013    Gaia-VSM collects for you some of the most practical and thoughtful posts for entrepreneur and marketing professional in the Israeli arena in order to promote knowledge about new trends, analyze relevant case studies etc.  Topics include building…
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שיווק הסטארטאפ שלך: כיצד לבלוט בתוך כל הרעש?

    שיווק הסטארטאפ שלך: כיצד לבלוט בתוך כל הרעש? מאת חיות יוגב | 10.12.2012 רעיון למוצר הוא רק חצי מהסיפור, צריך לדעת גם איך לגרום לאנשים להכיר אותו. חיות יוגב, מסבירה, בין השאר, מה הוא חוק הברזל בעניין במסגרת מדגם שערכנו בחברה, חברת Gaia-VSM, בקרב יזמים ונועד לבדוק מהן השאלות המטרידות ביותר כיום בשיווק חברות הסטארטאפ,…
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Israeli Start-up Marketing Weekly Review 3

Israeli Start-up Marketing Weekly Review 11.11.2012 - 15.11.2012     Gaia-VSM collects for you some of the most practical and thoughtful posts for entrepreneur and marketing professional in the Israeli arena in order to promote knowledge about new trends, analyze relevant case studies etc. Topics include building a winning strategy plan, finding the right target…
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Israeli Start-up Marketing Weekly Review

Israeli Start-up Marketing Weekly Review 28.10.12-01.10.12     Gaia-VSM collects for you some of the most practical and thoughtful posts for entrepreneur and marketing professional in the Israeli arena in order to promote knowledge about new trends, analyze relevant case studies etc. Topics include building a winning strategy plan, finding the right target markets, penetrating…
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Startup marketing confession

Startup marketing confession On one hand Israeli start-ups are alike – they are all facing similar phases. However, during our meetings with hundreds of start-ups, it seems every entrepreneur is facing tons of challenges by himself. This article is an opportunity to get into the mind and pain of one  start-up founder  each month. Almost twice…
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