The Jewish Marketer's Guide to Christmas: Marketing for a Holiday You Don't Celebrate By Melanie Nathan, November 2015 It’s that time of year again — the time when marketing seems to take on a life of its own. Morphing into a larger and grander incarnation of itself, this seasonal form…
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Israeli Start-up Marketing Weekly Review 157
Israeli Start-up Marketing Weekly Review This Week’s Best Startup Marketing Tips 19.11.2015 - 25.11.2015 בכל שבוע Gaia-VSM אוספת עבורך את המידע המעשי והמעניין ביותר ליזמים, על מנת לקדם את הידע על הטרנדים החמים, לנתח מחקרים רלוונטיים ועוד. הנושאים כוללים בניית אסטרטגיה שיווקית מנצחת, חדשות מעולם…
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10 ways startups can get the most out of LinkedIn
10 ways startups can get the most out of LinkedIn By Ramesh Sharma, Tech City News, November 2015 LinkedIn is one of the most powerful, yet often overlooked platforms for marketing, and can actually be more successful than other social channels because of the professional environment. LinkedIn users are…
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11 Free and Creative Customer Support Tools for Startups & Small Businesses
11 Free and Creative Customer Support Tools for Startups & Small Businesses By Brandon Landis Last week, two startup employees were asked to help streamline the onboarding and educating of new users into their company’s software product. They started researching which tools similar businesses were using to help…
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Israeli Start-up Marketing Weekly Review 156
Israeli Start-up Marketing Weekly Review Social Media – What’s New This Week? 18.11.2015 – 12.11.2015 בכל שבוע Gaia-VSM אוספת עבורך את המידע המעשי והמעניין ביותר ליזמים, על מנת לקדם את הידע על הטרנדים החמים, לנתח מחקרים רלוונטיים ועוד. הנושאים כוללים בניית אסטרטגיה שיווקית מנצחת,…
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3 Stats to Help Your 2016 Social Media Marketing Strategy
3 Stats to Help Your 2016 Social Media Marketing Strategy By Deanna Zaucha, November 2015 As 2016 approaches, it’s a good time to reflect on the state of social media marketing in 2015, and decide which social media platforms you hope to grow in the next year. Social Media Examiner put…
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How 2 Frat Bros Built Snapchat Into a $16 Billion Company
How 2 Frat Bros Built Snapchat Into a $16 Billion Company The ephemeral messaging app went from high school sexting to the one of the most valuable private companies in the world. By Will Yakowicz, November 2015 During the spring semester of 2011 at Stanford, two fraternity brothers, Evan…
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Israeli Start-up Marketing Weekly Review 155
Israeli Start-up Marketing Weekly Review This Week’s Best Marketing Tools And Tips For Startups 5.11.2015 – 11.11.2015 בכל שבוע Gaia-VSM אוספת עבורך את המידע המעשי והמעניין ביותר ליזמים, על מנת לקדם את הידע על הטרנדים החמים, לנתח מחקרים רלוונטיים ועוד. הנושאים כוללים בניית אסטרטגיה שיווקית…
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Lessons Every Startup Can Learn From The Hotel Industry
Lessons Every Startup Can Learn From The Hotel Industry With technology, products are being built faster and cheaper, but to succeed, those same products need to be delivered with a 5-star hotel customer service focus. By Kelly Hoey, November 2015 "Are there any barriers to entry in your market?"…
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Simple Steps to Optimizing Your Email Marketing Campaigns
Simple Steps to Optimizing Your Email Marketing Campaigns Four Tips for Developing Engaging Emails That Result in Increased ROI By Joseph Brady, October 2015 As the world of business increasingly focuses on mobile marketing and social media, email marketing has come to be viewed as somewhat "old school." Even so,…
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Israeli Start-up Marketing Weekly Review 154
Israeli Start-up Marketing Weekly Review סיכום שבועי בעולם של שיווק סטארט-אפ 29.10.2015 – 04.11.2015 בכל שבוע Gaia-VSM אוספת עבורך את המידע המעשי והמעניין ביותר ליזמים, על מנת לקדם את הידע על הטרנדים החמים, לנתח מחקרים רלוונטיים ועוד. הנושאים כוללים בניית אסטרטגיה שיווקית מנצחת, חדשות…
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Why Your Business Should Publish eBooks (And How To Do It Effectively)
Why Your Business Should Publish eBooks (And How To Do It Effectively) Publishing eBooks is an easy way to build authority, credibility and thought leadership By Jawad Khan, October 2015 eBooks have been around for almost 20 years now. However, it wasn’t until the smartphone and mobile revolution that the eBook…
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